Knowledge Cotton Apparel
Three principles: curiosity, endurance, and care.
Jørgen Mørup tells the story:
“It all started in a former fire station in 1969, with a second-hand knitting machine that my father and I had brought back from England. I was 21 years old, and I knew absolutely nothing about textiles. But I learned from my mistakes, and did so with hard work and perseverance.”